Cookie Policy
Last Updated: March 28, 2026
This Cookie Policy explains how Wonder 4 Marketing Inc. (“we,” “our,” or “us”) uses cookies, pixels, and similar tracking technologies on our website www.wonder4marketing.com.
1. What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. They help websites function properly, remember your preferences, and provide analytics and advertising data.
2. Types of Cookies We Use
2.1 Essential Cookies
These cookies are necessary for the website to function and cannot be switched off. They include:
- Session cookies: Maintain your session state while browsing
- Security cookies: Protect against cross-site request forgery (CSRF)
- Authentication cookies: Keep you logged in to admin areas
2.2 Analytics Cookies
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics 4 | Distinguishes unique users | 2 years |
| _ga_* | Google Analytics 4 | Maintains session state | 2 years |
| _gid | Google Analytics | Distinguishes users | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
2.3 Advertising Cookies
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook) | Tracks visits across websites for ad targeting | 3 months |
| _fbc | Meta (Facebook) | Stores last click identifier from Facebook ads | 2 years |
| fr | Meta (Facebook) | Delivers, measures, and improves ad relevance | 3 months |
| _gcl_au | Google Ads | Stores conversion data from Google Ads clicks | 3 months |
| _gcl_aw | Google Ads | Stores Google Ads click information | 3 months |
2.4 Functional Cookies
- Google Tag Manager: Manages the loading of other tracking scripts
- Preference cookies: Remember your settings and choices
3. Tracking Pixels and Server-Side Tracking
3.1 Meta Pixel
We use the Meta Pixel (formerly Facebook Pixel) to track conversions from Facebook and Instagram ads, build audiences, and optimize ad delivery. The pixel collects data about your interactions with our website and sends it to Meta.
3.2 Meta Conversions API (CAPI)
In addition to the client-side Pixel, we use server-side tracking via Meta's Conversions API. This sends conversion data directly from our server to Meta, improving data accuracy while respecting browser privacy settings. Data is hashed (SHA-256) before transmission.
3.3 Google Tag Manager
Google Tag Manager is a tag management system that does not set cookies itself but manages the deployment of tags (scripts) that may set cookies. GTM dataLayer events track page views, form submissions, button clicks, and other conversion actions.
4. Managing Cookies
You can manage cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block cookies from specific sites
- Block all cookies
- Delete all cookies when you close your browser
Please note that blocking all cookies may affect the functionality of our website.
Browser-Specific Instructions:
5. Opt-Out of Targeted Advertising
6. Changes to This Cookie Policy
We may update this Cookie Policy periodically. Changes will be posted on this page with an updated effective date.
7. Contact Us
Wonder 4 Marketing Inc.
7500 NW 25th St, Suite 237, Miami, FL 33122
Email: info@wonder4marketing.com
Phone: (786) 806-9701